The “Not at the Expense of Others” campaign, launched by AmCham Serbia and the U.S. Embassy, was ceremonially completed by announcing the winner of the contest for the best amateur film on intellectual property rights protection. The award was presented to Isidora Popovic, a student of the Third Grammar School of Belgrade and the author of the winning film, which then had its premiere showing.
The “Not at the Expense of Others” campaign was launched with the aim of raising public awareness, with a focus on the youth, of the importance of respecting intellectual property rights (IPR) and the negative impact of IPR piracy on the economy of Serbia. “Enforcement of IPR laws is of vital importance for the Serbian economy, since piracy costs Serbia – and the world – billions of dollars”, said HE Michael Kirby, U.S. Ambassador to Serbia.
