The United Nations Office on Drugs and Crime (UNODC) has launched a major campaign aimed at raising public awareness about the $250 billion a year illicit trafficking trade in counterfeit goods.
The ‘Counterfeit: Don’t buy into organized crime’ campaign is centred around a public service announcement, which will be aired on international TV stations from January and will be shown on the NASDAQ screen in Times Square, new York.
It lets consumers know that purchasing counterfeit goods could be funding organized criminal groups as well as putting their health and safety at risk. The campaign can be viewed here.
Source: OHIM
