Brand Authenticity Conference: Thinking Outside the Box

Through a video message in youtube, Hélène Nicora, INTA’s Chief Representative Officer in Brussels invites everyone to “think outside the box” this November 30 – December 1 at the upcoming Brand Authenticity Conference in Berlin.

Brand Authenticity This advanced-level, two-day program brings together key business stakeholders, sustainability and CSR experts, government officials and legal experts who will offer a high-level discourse on current business realities and key issues that business and legal professionals need to understand. We’ll talk about what a brand is to a consumer, and what role each of us plays in delivering and protecting brand authenticity. Legal and business professionals, as well as government relations, advertising and marketing specialists, would all benefit from attending this program.